Our Brands: Know Your Cell

http://www.knowyourcell.com/

Magazine

US Advertising Director - Matthew Sullivan
+1 (646) 717-9555
matthew_sullivan@dennis.co.uk

Editor-in-chief - Zach Epstein
+1 (646) 717-9566
zach_epstein@dennisusa.com



KnowYourCell is a premier resource and knowledge base providing users with cell phone related reviews and in-depth features, as well as breaking news and unbiased analysis focused on the US wireless market. From curious newcomers to devoted enthusiasts and power users, KnowYourCell accommodates a diverse audience that continues to expand at a rapid pace.

Zach Epstein, Senior Editor

The Product

KnowYourCell is the latest addition to the KnowYourMobile global network and part of Dennis Publishing’s market-leading technology portfolio. Leading users to the point of purchase, KnowYourCell provides buying guides, breaking wireless news, in-depth features, comprehensive reviews, user guides, downloads, videos and information about all of the US’s top selling cell phones.

The Content

  • Easy to navigate brand-based content structure
  • Comprehensive handset reviews
  • Comprehensive coverage and analysis of all the major news stories and issues affecting poker
  • Latest industry news
  • Engaging features
  • Smartphone channel
  • Application reviews
  • Informative user guides
  • Exclusive wallpapers and themes
  • Accessory reviews
  • User interaction tools
  • Mobile gaming channel
  • Video channel

Site Traffic

  • Global traffic: 590,000 unique visitors, 5 million impressions
  • US launch traffic: 100,000 unique visitors, 360,000 impressions
  • 2010 projection: 350,000 unique visitors, 1.2 million impressions

The User

  • 57% Male & 43% Female
  • 59% are 18-34 years old
  • On average, KnowYourCell users own two mobile phones
  • 70% of KnowYourCell users pass on advice and recommendations to others about mobile phones
  • 62% of KnowYourCell users use the information on the site to help them decide which phone to buy next

 

Source: Know Your Mobile User Survey, April 2009

Rates

For rates please contact your ad contact.

Advertising Solutions

  • Standard display activity
  • Site takeover / Site re-skin
  • Channel targeting
  • Content sponsorship
  • Content licensing
  • Content integration
  • Advertorial and microsite options
  • Video sponsorship
  • Bespoke digital magazines