Mobile Computer informs business users and entertains consumers through a combination of insightful reviews, expert opinion and honest, unbiased advice with up-to-the-minute news, reviews and practical solutions.

Julian Prokaza, Editor

The Market

• Business users specify brand and technology. The most influential route to small businesses and the IT manager is via the technology pragmatist.
• Market change - different demands, same notebook. The purchasing decision is still justified with business needs, but the chosen technology must also achieve in the consumer space. For the first time consumer needs are accessing business budgets.

A Unique Advertising Opportunity

The business user is driving purchases. By looking for technology that fits their own or their department's needs, this individual recommends the right brand and the right specification to the ultimate decision-maker. Historically you could improve market share by targeting the IT manager in medium to large organisations or the owner of the smaller business, but this is no longer the case. Decisions are being influenced by the business user, the reader of Mobile Computer.

The business user also wants the same technology to perform consumer tasks. For the first time business budgets are being spent to satisfy both business and consumer needs. Mobile Computer is the only title to address this demand for information, with editorial designed to match technology with business needs while offering benefits to the consumer.

Online Rates

NB. A surcharge applies for all targeted and expandable inventory. Ad serving costs not included in the above rates.

Click here for online ad specs and guidelines

Online Rates

NB. A surcharge applies for all targeted and expandable inventory. Ad serving costs not included in the above rates.

Click here for online ad specs and guidelines