Dennis bolsters its Cycling portfolio with launch of print magazine Cyclist Off-Road

Published at, 2nd April 2019

On 25th March, Dennis launched a third print title into its cycling portfolio – Cyclist Off-Road.

The new 156-page magazine, priced at £5.99, is an inspiring introduction to riding off-road, from local trails to the lochs of Scotland; from Alpine riding to the Redwood Forests of Santa Cruz County.

This is the third print magazine to come out of the Dennis portfolio of cycling magazines, with award winning Cyclist magazine and its sister title BikesEtc coming beforehand.

Pete Muir, Editor of Cyclist Off-Road, said: ‘Interest in gravel and adventure riding is booming at the moment, and we are proud to have produced a title that brings all the aspiration and quality of Cyclist to this new sector.’

The move is part of the Cyclist brand’s wider expansion, including the launch of the Cyclist online shop, a new poster book and a new line of premium coffees. And following the huge success of Cyclist Track Days in 2018, the team has expanded the series this year with 14 leading bike brands showcasing their products at London, Castle Combe, Leeds, and – for the very first time – Scotland.

Dharmesh Mistry, Publishing Director, Lifestyle Division at Dennis, said: ‘We’ve worked closely with key brands in the market to make this launch come to life. Feedback from manufacturers has been hugely positive and we look forward to receiving the same from readers.’

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