The Week Junior celebrates 21.9% quarterly ABC increase to 45,895

Published at, 10th August 2017

The Week continues its impressive digital growth with 7.1% POP increase

London, 10th August 2017: Dennis today reports a strong ABC performance for its flagship current affairs brand The Week and a significant increase for its recently launched children’s news title The Week Junior..  

The Week Junior grows 21.9%  to 45,895 in one quarter.

The magazine has demonstrated  amazing  growth, with 8,255 new copies added in a single quarter. It was first audited in May 2017 for Jan-March period with a  strong first ABC of 37,640, and a second audit for the April-June period saw it grow 21.9% to 45,895, of which 35,785 were subscribers. This innovative and award winning title is aimed at curious and smart 8-14 year olds who want to make sense of the world around them. It is  the UK’s  smartest and fastest growing children’s magazine, and is setting new records for rapid subscription growth.

 

The Week reports stable circulation and digital increase of 7.1% POP and 4.4% YOY

Dennis’ flagship current affairs title The Week continues to dominate the current affairs magazine sector with a stable combined ABC of 241,315, down only 0.7% POP and 0.3% YOY.

James Tye, Chief Executive, of Dennis said “The Week continues to dominate the current affairs agenda with its ever increasing portfolio of brands. The Week Junior shows another significant increase highlighting the demand for quality content amongst the youngest members of our society. Its rise, almost all subscription driven, is truly remarkable and encouraging. The Week also enjoyed a strong paid-for result. Once our latest acquisition MoneyWeek is integrated, then our current affairs portfolio will have around 250,000 weekly subscribers across the titles.”

 

Magazine ABC Results

 

Title

Average

PoP

YoY

PoP

YoY

THE WEEK

241,315

-1,700

-618

-0.7%

-0.3%

THE WEEK JUNIOR

45,895

8,255

 

21.9%

 

The Week headline is an aggregate of print circulation and digital publication ABC certificate results

 

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